Spotlight on Small Business Training: Haiti

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Producers ready for training
Bill Nichols, a Boston-based marketing strategy consultant traveled to Haiti as a Farmer to Farmer volunteer in March 2013. For two weeks he trained more than 40 Haitian farmers and producers in basic business topics focusing on marketing, sales, and negotiating skills.

After determining the business training needs of Makouti members, Bill was able to design and deliver tools and training, such as conducting customer needs assessments. He also drafted a business plan in conjunction with Makouti and three leading poultry producers.

Bill found the assignment "highly satisfying", explaining that "the Makouti team is strong and was very supportive of my work. [...] I was impressed at the loyalty Makouti members gave to the organization. Clearly they appreciate the development the organization has provided them."

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